Selling your photography can be challenging, but you can achieve results with the right tools, strategies, and, most importantly, perseverance.

At Picfair, we're committed to helping photographers succeed, and we have a huge collection of guides and features on how to sell your photos, which you can find in our dedicated collection.

However, we understand it can be easy to miss things, especially when you’re busy taking pictures! So, we’ve gathered five selling photography guides you might have missed. From leveraging Instagram Stories to understanding what's trending in photography, these articles offer practical tips to enhance your sales and grow your photography business.

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1 How to promote your photography using Instagram Stories (2024)
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Instagram is an ever-evolving landscape, and it can be hard for photographers to keep up. What will get your images seen more, posting to your feed or creating an Instagram Story?

Recent research shows that Instagram Stories—a time-limited post on your profile for 24 hours—now account for a significant proportion of Instagram activity. Instagram Stories are generally designed to be more fun, memorable, and engaging than evergreen posts. So, for photographers promoting their images, Instagram Stories should be an essential part of their marketing strategy.

Read full article.

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2 Five ways to see what’s popular and trending in photography
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If you're looking to produce photography work that corresponds with the current trends, it can be a minefield in determining what is popular and relevant and what you should do about them in your photography practice.

These tips will help you learn more about current trends, relevant news, and data at a deeper level and tailor your photography accordingly.
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Read in full.

3 Five troubleshooting tips for when your images might not be selling
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If you’re concerned about a lack of movement and already doing a lot of promotion across your Picfair Store, you can check over a few things to see if there’s anything else you can do. Or there may be something you have overlooked that could increase your chances of making sales.

Here are five top troubleshooting steps that you might want to review to help get sales moving.

Read on.

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4 How to crowdfund your photography book or project
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In recent years, crowdfunding has become a very popular way to secure funds for typical photography projects. Books are always very popular on crowdfunding platforms, while exhibitions can also do well.

But, it can also be quite a daunting task to take on. Luckily, we’re here to give you some tips and advice on what to think about when launching your crowd-funded project, which will hopefully make it easier to tackle.

Read article.

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5 How to write prospect emails to photography buyers
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Emails are one of the most effective ways to introduce yourself to a potential customer as they allow you to get in touch with someone and send them a link to where they can quickly see your photography.

See guide.

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Final thoughts

Whether you've found new inspiration for troubleshooting low sales or you’re planning to pitch your work to potential buyers, I hope these Picfair guides provide the insights you need to succeed!

Again, we highly recommend exploring all the resources available across Focus and Picfair, applying the strategies, and taking your photography business to the next level.